Science Museum

Google Chrome Web Lab


Google Web Lab is a series of interactive digital experiments, brought to life at the London Science Museum. It enables worldwide participation both online and from within the exhibition space, to control machines which explore and demonstrate a range of web technologies. The exhibition is made of up 5 Chrome Experiment installations that bring the extraordinary workings of the internet to life and aims to inspire the world about the possibilities of the web.

The installations make up a year-long public exhibition at the Science Museum, London and can be interacted with by anyone, anywhere at


In September 2012 we collaborated closely with Tellart, the lead concept and design group, on a series of high tech interactives for the Google WebLab Exhibition. Paragon built a number of major exhibits using technology developed by Tellart for Google. These included eight ‘Sketch-bots’, which enables a visitor to have their photo taken and then have their portrait drawn by a robot arm in sand; a giant 6m long ‘Data Tracer’ 3D map of the world, which links seamlessly to an interactive projection and enables a visitor to perform an image search and follow their search’s journey across the globe; twenty-three interactive podiums housing touchscreens and ‘Lab Tag Explorers’, where visitors can collect their Lab Tag to store, access and download the things they did during their time in exploring WebLab.

All these exhibits were designed developed and constructed to integrate a high level of computer, engineering and AV hardware developed by Google. The contemporary structures and housings were constructed of aluminium, steel, Urethane and Corian Solid Surfacing, which utilised our cutting edge in-house facilities and showcased our staffs expertise in the forming and fabrication of these materials.


Google’s Steve Vranakis, Creative Director of Web Lab said that, “The internet powers our lives every day, allows us to explore the globe and lets us communicate with friends the world over. Until now, all this magic has remained locked behind our screens. Web Lab changes all that. We’ve worked with the Science Museum to create experiments that will demonstrate the power of the Internet to everyone who visits.”

Ian Blatchford, Director of the Science Museum, added that the exhibition “reinforces the museum’s role in helping to inspire the next generation of scientists and engineers”.

Our client: Google, Fraser Randall and the Science Museum

Lead Concept and Technology Design by: Tellart

Exhibition Concept Development by: Universal Design Studio

We are social

Unable to display Facebook posts.
Show error

Error: (#10) To use 'Page Public Content Access', your use of this endpoint must be reviewed and approved by Facebook. To submit this 'Page Public Content Access' feature for review please read our documentation on reviewable features:
Type: OAuthException
Code: 10
Please refer to our Error Message Reference.

Museums + Heritage

Museums + Heritage Advisor


We are hiring

We are always on the lookout for talented people to join the team.

See our latest vacancies

Contact us

Tel: +44 (0) 1904 608020